Food & Beverage

It's at the bottom of Maslow's Hierarchy of Needs. Everybody needs food to survive. But your brand is more than just sustenance. It's an experience, one that just might help some people feel like they have reached self-actualization. Food and beverage public relations can help position your company to inspire passion for your brand in the hearts and minds of your customers. It's not marketing, it's authentic communications that build mutually beneficial relationships between you and the public. Jakel Communications has a successful track record of doing just that ...

Developing, launching and executing national
corporate social responsibility programs

Implementing key messaging strategies that 
position the brand in a competitive markets

Generating media coverage for new transactions,
grand openings and seasonal product launches
Writing and editing marketing copy that
compels customers to try new products

Inspiring on-site teams to promote new
products while maintaining focus on operations

Developing effective training materials that
ensured consistent taste profile and appearance